Awards

Terra Carta — Terra Carta Design Lab Winner

The James Dyson Award — James Dyson Award

Forbes 30U30 in Manufacturing & Industry — Forbes 30U30 in
Manufacturing & Industry

People's Postcode Lottery — Postcode Lotteries Green Challenge
Runner Up

Mayor of London — Mayor’s Entrepreneurship Competition
Environment Award Winner

Core 77 Design Awards — Core77 Design Awards
Commercial Equipment

Fast Company — Fast Company’s Innovation by
Design Awards Honoree

Imperial College London — Imperial Venture Catalyst Challenge
Moonshot Prize

Features

CNN — Car tires are disastrous for the environment. This startup wants to be a driving force in fixing the problem

Financial Times — Jony Ive and Prince Charles have picked us to save the planet

The Earthshot Prize: Reparing Our Planet
Episode 3 Clean Our Air

Forbes — Editor’s Pick: This Award-Winning Device Can Massively Reduce Pollution From Car Tires

Reuters — Invention captures harmful car tyre dust wins UK award

Bloomberg — When Driving, Tires Emit Pollution.
And EVs Make the Problem Worse

The Times — Reinventing the wheel: tyre technology cuts pollution

The Guardian — Tyre attachment designed by four students aims to reduce road transport pollution

What you’ve missed

Founders Hanson Cheng, Hugo Richardson and Siobhan Anderson

Tune into recent updates about The Tyre Collective, tyre wear and sustainability topics. Click the links below for our past press releases!

→ The Tyre Collective x Keep Tahoe Blue, Sep 2025
→ The Tyre Collective x Eurométropole de Strasbourg, Jul 2025
→ The Tyre Collective x HIVED, Jul 2024
→ The Tyre Collective x Rivian, Apr 2024
→ The Tyre Collective x PostNL, Dec 2023
→ The Tyre Collective x Zhero, Jan 2023
→ The Tyre Collective x CEVT & Volvo Cars, Oct 2021

Find out more →

We are always looking for opportunities to raise awareness on tyre wear – in interviews, podcasts or if you are planning an event.

Get in touch →